THank you for stopping by coco vida.
A women's boutique for the woman who's looking for something extra in her everyday style. We don't believe in basic or boring, and our items reflect these values.
We created this store to provide you with extraordinary pieces.
Trends are great, but we also love classic style. We love a professional look - combined with fun. Here, you'll find a mix of it all.
our goal is STYLE YOU'll love.
Whether you need an outfit for a special event, or just something for your daily wear, we hope you find something you love.
Read more about our story + why we're here below.
Yo, I'm jess
i'm so glad you're here.
I've been interested in fashion for as long as I can remember. I spent a lot of time creating magazines and catalogs as a young kid. I also think I was pretty good at throwing together a princess gown, feathered boa, and matching heels for a casual dinner at home.
Beyond fashion, I've always had a major interest in entrepreneurship, and knew I would have my own business(es) someday. I want to help people, help them find something they can't get anywhere else, and bring my style to the world. I'm glad to combine two of my passions into Coco Vida Boutique.
For years, my husband encouraged me to pursue the boutique life. I put it off for a while, unsure if it was right for me. I went on to start other businesses while working in marketing.
i used to be an event planner.
Lots of organization and design in that world, which, unsurprisingly, helps with boutique ownership. Once this phased out due to COVID and my interests, I knew it was time to bring my love of fashion and business to life.
But I didn't start Coco Vida to be like everybody else. What I said above, and hammer home in all our messaging, is that we don't believe in boring. We're for the non-basic dresser. I love something bright, fun, extra, or ruffle-y (it's a word) in everything I wear. I love big, flashy earrings and neon bracelets. I love bringing this type of style to my boutique - for the other ladies out there who are seeking something similar.
the coco vida vibe.
More than just bringing something "extra" and unique to your style, it's about bringing that to your life as well. I think life works best - and you attract the right people - when you're the most yourself. As the saying goes: Be yourself, unapologetically. That's the Coco Vida vibe around here.
You can *almost* always find me in animal print, high tops or sneakers, and big gold earrings. I love style that's a little bit edgy + classic at the same time. Moira Rose is my fashion icon.
I want to bring fashion - with a little something extra - to the boutique world. If you ever have questions or suggestions, I'm here for you! Please don't hesitate to reach out.
team coco vida
vida - our namesake.
Vida is a 9-year-old Pitbull, and the "Vida" behind our name.
Of course, "Vida" means "life," and Coco Vida is meant to be an inspiring, life-infusing experience. But Vida, the pup, is a force.
She's hilarious, crazy smart, and full of love. At Coco Vida, we love animals and animal rescue.
We donate a percentage of all sales to animals in need - the homeless, neglected, abused, and in need of a loving home.
team coco vida
Daisy was our other dog, and she continues to be a pretty important part of Coco Vida too. Although Vida inspired our name, Daisy is part of our mission as well.
She had a rough start in life, found in an abandoned home - abused, neglected, and very, very ill. She was an inspiration. Strong, happy, and goofy. She is our motivation to continue to support animal rescue and rehabilitation efforts.